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2. The Company
Ford Motor Company was founded in 1903 by Henry Ford and it is currently headquartered in Dearborn, Michigan. The primary aim of the organization is to manufacture and sell vehicles; recently however, they have also became focused on offering additional and complementary services, such as financing solution upon purchase, including credits and leasing. They also offer support and maintenance services. Ford was the first organization to produce and sell mass vehicles, allowing as such the purchase of a car for more individuals. Ford Motor began a manufacturing revolution with its mass production assembly lines in the early 1900s. The company is now firmly entrenched in the status quo as one of the world's largest makers of cars and trucks (Hoovers, 2008)
The corporation manufactures and distributes their vehicles onto six continents, owning 95 production plants and employing an estimated 246,000 individuals. They have developed numerous strategic partnerships and they are now affiliated with brands such as Mazda, Lincoln, Mercury and Volvo. The company operates as a globally integrated worldwide team with four key priorities: aggressively restructuring to operate profitably at the current demand and changing mix, accelerating development of new products customers want and value, financing

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