Financial analysis and management

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...... More than half of the automobile sales Ford registered throughout one year are achieved outside the United States. Also, much of the manufacturing operations were conducted outside the country, with the organization being severely criticized for outsourcing American jobs. Nowadays however, they are beginning to close down some of their plants in an attempt to reduce costs and ensure the companys future sustainability
Ford remains one of the top leaders of the international automobile industry, but it has lost some of its supremacy. The Ford officials found it difficult to renounce the billion dollar technologies they had integrated in the manufacturing of their large and luxurious vehicles when these were no longer demanded by the public. As a result of this failure to adapt to market conditions, the American customers turned their attention to the Japanese automobiles, which were more environment and pocked friendly. They consumed less fuels, generated lower levels of pollution and were cheaper to upkeep. Ford is currently striving to integrate the new consumer demands into their models, but major improvements have yet to be achieved, even more so when considering the internationalized financial crisis which further pressures the industry......

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